The 2015 National Bicycle Tourism Conference will include a vast array of workshops and topics and will also boast a number of high profile speakers, special guests and industry celebrities.  The fun evening socials will give attendees the opportunities to meet and network with other tour directors and professions in the bicycle tourism industry.

Tentative Schedule
2015 National Bicycle Tourism Conference

Wednesday ~ November 4, 2015

Noon
Registration Opens

2pm-5pm
Round Table Series

  • Events 101 – Interactive Discussion of Cycling Events
    Moderator: Scott Garner, RAGBRAI
    Topics include (Tentative):

    • Medical/Emergency Preparedness
      Mark Wyatt, Iowa Bicycle Coalition & Gran Gable Fondo
    • Route Planning/Signage
      Zach Schmesser, Bike Maine
    • Media Relations
      Mia Bolton, Mixte Communications/San Diego
    • Culinary/Nutrition
      Brooks Reynolds, BACooN RIDE
    • Working with Towns
      Tara Corbin, Cycle Oregon
    • Greening your Event
      TBA
    • Registration
      Todd Bellino, SignMeUp.com, Inc.
    • Insurance & Risk Management
      Scott Ziller, McKay Insurance
    • Crisis Management
      TBA
    • Social Media
      TBA
  • Bike Tourism 101 – Interactive Discussion of Bike Tourism 
    Topics include (Tentative):

    • Bicycle Travelers & their Needs,
    • Assessing Bike Tourism Potential & Building Community Consensus
    • Developing Riding Opportunities – On Road
    • Developing Riding Opportunities – Off Road
    • Safety
    • Bike-friendliness & BFB programs
    • Marketing
    • Tracking Success
    • Bike Share
    • Bike Rentals for Tourists

630pm-730pm
Dockside Reception on William D. Evans Sternwheeler Boat

730pm-830pm
Dinner & Cruise on William D. Evans Sternwheeler Boat around Mission Bay

830pm-10pm
Dockside Reception on William D. Evans Sternwheeler Boat

Thursday ~ November 5, 2015

7am-830am
Morning Rides/Runs/Exercise
(Led by the San Diego County Bicycle Coalition)

8am-9am
Networking Breakfast Buffet with the Vendors

9:15am – 9:45am
Introductions

KEYNOTES

  • 9:45 am – 10:45am
    Keynote: Where is Bicycling Headed? An Industry Update
    Chris Speyer (Accell North America)
  • 11am – Noon
    Keynote Panel: Bicycle Tourism Trends: At Home and Abroad
    Peter Eich (Cyclepeter & Founder of Bikemap)
    Maria Elena Price (Experience Plus)
    Moderator: Jim Sayer (Adventure Cycling)

Noon-130pm
Networking Vendor Lunch & Jersey Contest

BREAKOUT SESSIONS

  • 1:45pm – 2:45pm
    Creating a Bicycle-Based Tourism Destination… From Infrastructure to Hospitality
    Linda McKenna Boxx (Allegheny Trail Alliance)
    Sarah Petyk (Bike the GAP)
    Jonathan Growall (South Side Pittsburgh Chamber of Commerce)
  • 1:45pm – 2:45pm
    Accessorize your Event: Adding Expos, Summit and Route Announcement Parties
    Moderator: T.J. Juskiewicz (RAGBRAI)
  • 1:45pm – 2:45pm
    TBD

BREAKOUT SESSIONS

  • 3:00pm – 5:00pm
    Interactive Discussion on Challenges & Opportunities for Large Cycling Events (1,000+)
    Discussion Leader: Steve Schulz (Cycle Oregon)
  • 3:00pm – 5:00pm
    Interactive Discussion on Challenges & Opportunities for Small/Medium Cycling Events (Under 1,000)
    Discussion Leader: Kim True (Bike Maine)
  • 3:00pm – 5:00pm
    Interactive Discussion on Challenges & Opportunities for Bicycle Tourism, Destinations & Tour Operators
    Discussion Leader: Jim Sayer (Adventure Cycling)

6pm-730pm
Networking Vendor Reception

Friday ~ November 6, 2015

7am-830am
Morning Rides/Runs/Exercise
(Led by the San Diego County Bicycle Coalition)

8am-9am
Networking Breakfast Buffet with the Vendors

GENERAL SESSIONS

  • 9am-10am
    Economic Impacts: How & Why of Counting the Dollars
    Norma Nickerson (Institute for Tourism and Recreation Research, The University of Montana)
    Ginny Sullivan (Adventure Cycling)
  • 10:15am-11am
    Building Better Brands for Bike Travel & Events
    David Lowe-Rogstad (Owen Jones & Partners)
  • 11:15am – 12:15pm
    Endurance Adventure: Positioned for Growth
    Mike Gann (Niner Bikers)
    Ravi Rajcoomar (Six Speed)
    Matt Dunn (Palm Coast and the Flagler Beaches CVB)
    Shawn Sundheim (Triumph Motorcycles)

Noon-130pm
Networking Vendor Lunch

BREAKOUT SESSIONS

  • 2pm-2:45pm
    Social Marketing 3.0: Influencers, Hashtags and Unique Campaigns
    Caitlyn Hassler (Travel Montana)
    Andrea Parrott (RAGBRAI)
    Katy Clair (Travel Oregon)
  • 2pm-2:45pm
    Opportunities & Innovative Bicycle Success Stories in Parks and on Public Lands
    Bob Radcliffe (National Park Services)
    Zach Jarrett (Bureau of Land Management)
  • 2pm-2:45pm
    Developing Partnerships Between Cities, Bike Tour Operators & Hosting Bike Events
    Shaun Boyland (Santa Monica Bike Center)
    Patrick Tuttle (Joplin Convention and Visitor’s Bureau)

BREAKOUT SESSIONS

  • 3pm-3:45pm
    Bright Ideas for Cycling Events (7 short 5-minute presentations)
  • 3pm-3:45pm
    Perspectives from European Cycling, Events & Fairs

OUTDOOR/MOBILE SESSIONS

  • 3pm – 4:30pm
    Gateway Drugs For The Bike-Curious:
    The Marriage of Bike Tourism and Local Food & Culture (Mobile Session)
  • 3pm – 4:30pm
    Bicycle Traveler Experience Interactive Session (Mobile Session)
    Russ Roca & Laura Crawford (Path Less Pedaled)
    Ginny Sullivan (Adventure Cycling)
    Nastassja Pace (Travel Oregon)
  • 3pm – 4:30pm
    E Bike Demos and the Future of E Bike Tours/Tourism
    “Turbo” Bob Bandhauer

4:30pm – 5:30pm
Business Meeting for BTN Members
BTN Board of Directors

5:30pm-630pm
SWAG SWAP

630pm-8pm
Beachfront Reception on the Bay

Saturday ~ November 7, 2015

10am
Fun, Active Group Activity
(Hosted by San Diego County Bicycle Coalition)

Presenting Sponsor